Psoro, Rated Ink and Indie Movie Cross-Promotion
Psoro, Rated Ink and Indie Movie Cross-Promotion
Mental horror and bloody gore is being produced by a small tribe of indie film souls from the UK and US.
The movie is Psoro (Itch) and is a coproduction between UK based LiarDice Films and Graphic Delusions with west coast Slice of Americana Films.
Psoro is going to be a badass indie movie viewing experience taking people back to 80s and 90s SFX gore, but that’s not what this post is about.
Through the making of Psoro I’ve been impressed with ink many of the cast and crew on both sides of the pond are showing. The tattoo artwork looks sharp.
I know I’m on the outside looking in at the tattoo culture as tourist because I’ve never got one yet. Many of my friends are sleeved or have lots of ink work.
I’m talking to a friend named Shilo Sutton from Rated Ink earlier today. When it comes to producing indie movies I like to reach out to indie music labels and clothing lines to cross-promote.
Shilo tells me about his Rated Ink venture. Sometimes in life we are only focused on a project we have going, so I’m consumed with finishing Psoro with director Wayne Daniells and SFX artist Paul While and forgot Shilo had this new indie clothing line Rated Ink.
This about Rated Ink pulled directly from their site:
About Us – Rated Ink was started in 2011 by Lito Vargas & Shilo Sutton out of California. Rated Ink prides itself on its unique approach to the clothing Industry. We will get you the best gear at a reasonable & affordable price.
–Our vision – here at Rated Ink is very simple, we will design the hottest gear on the market today.
“New designs will be made frequently so you always have the newest & hottest gear.”
–Tattoo Shops – Rated Ink also gives love to our local tattoo & Piercing shops. We would like you the customer to give us & them your feedback & comments as well as RATE those shops with a Thumbs UP or a Thumbs DOWN.
–Art – The tattoo artist have their own personal collection of art that is unique to the industries. You are able to purchase these one of a kind art pieces. Check em’ out!!
Thinking about how many of the cast and crew take pride in their tattoo art I thought Rated Ink is a clothing brand that fits the Psoro production mentality.
The Rated Ink philosophy on their brand shares the Psoro production team mentality of being unique in creating something.
Yeah, this could read like a shameless plug for Rated Ink, but that’s a good thing. I shot straight with Shilo that the clothing line Lito Vargas and he created can’t be shown on camera because it doesn’t fit the Psoro setting since we’re covering decades.
Where we got creative as an indie movie production is figuring where Rated Ink (official site) fit. Behind the camera crew will be wearing Rated Ink on our last day of shooting to help promote the brand to an audience of worldwide viewers.
I’ll tip our hand here too. While we have actors and crew on set I’m writing a promo video we can shoot on the fly with Rated Ink gear.
I always think that indie movie producers should reach out to indie music labels and clothing brands. Slice of American Films coproducer Tim “Timbo” Beachum has a way always getting original music tracks for our movies.
We’ve also had success with a couple of clothing brands in the past. I just think that cross-promotion at the indie level is lacking. It seems too many people hold back from striking deals that help each side.
Hell maybe we can get Rated Ink to do a Psoro movie shirt.
This is indie filmmaker Sid Kali typing FADE OUT
